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Aubree Malick

Mom’s Exit Interview with Former Netflix Exec Kim Rittberg

ByRebecca Maher July 18, 2022July 13, 2022

Why are you here, listening to this podcast? I’m going to go out on a limb and say you’ve had a moment in your life that you felt that you wanted more. More freedom, more income, more passion, more happiness, etc. I would LOVE to hear the story of your defining moment.  

 

Whether you’ve had the full epiphany and are knee-deep in freelancing or you’re just testing the waters checking things out to see if this is right. This is your sign, this can be your defining moment, and if it is – you had better send me a DM on Instagram and tell me! 

 

Today we get to chat with a woman with all the stories including training celebrities how to be on camera. What?! We’re in a world of video now, so let’s get with the times and soak in all of Kim’s wisdom. 

 

Capping off a 15 year career in TV news and digital (at Fox, Netflix, PopSugar), Kim Rittberg launched and ran the video unit for Us Weekly, overseeing an 18 person team…until her parent company was purchased. She found herself trying to salvage what she had worked so hard for, all from the hospital with an IV in her arm as she delivered her second child. While Kim still had her executive job, she lost her desire to be in corporate America. Kim launched her own company, which offers video and content strategy and media training. However her path to entrepreneurship was riddled with questions and anxieties, thus giving birth to the MOM’S EXIT INTERVIEW podcast which aims to inspire and educate moms seeking fulfillment outside the traditional 9-to-5.

 

In this episode, you will learn: 

  • Kim’s story of having her dream job to creating her dream life

  • What moms across the country are saying about their jobs in & out of the house

  • How to gain confidence on camera

 

Connect with Kim:

Free Video Tips, Training & Content Ideas: https://www.kimrittberg.com/

Instagram: instagram.com/kimrittberg/

Linked In: linkedin.com/in/kimrittberg

 

Links Mentioned in this Episode: 

It’s OFFICIAL! The doors to The CEO Society Mastermind are officially open and we are now accepting applications for our Summer 2022 cohort! Just head to aubreemalick.com/ceosocietymastermind to apply!

 

Other Resources: 

Want my step-by-step guide on how to start your VA business today? Grab The Prep which will show you exactly how to set up and start your business! You will get instant access to the digital product so you don’t have to wait any longer to start! 

Join here >> aubreemalick.com/theprep

 

 Join the Freelancer to CEO Podcast Community on Facebook

  

If you found value in today’s episode, I would love it if you shared this in your Instagram stories! Help us spread the message to more freelancers who are ready to step into the CEO role! 

 

 

Connect with me on Instagram: @aubreemalick

 
Post Tags: #freelancing#virtual assistant#working from home
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REFLECT!! Are you taking time to reflect on you REFLECT!! 
 
Are you taking time to reflect on your business wins no matter how big or how small?
 
Are you taking time to reflect on what is going well and what might need some adjustments in your business?
 
Are you taking time to reflect on your WHY for starting your business in the first place? Has it changed?
 
As a society, we are constantly moving at a million miles a minute and as a result, we often neglect to reflect. 
 
As an entrepreneur, I try to reflect on all of the above at least once a quarter. I even have a reminder set in my calendar to do so. 
 
By taking time to reflect, to pause, to think, it allows me to progress and grow. 
 
I challenge you to do the same!! 
#workathomemom #momsinbusiness #stayathomemoms #thegreatresignation #freelancingfemales #virtualassistants #formerteacher #workfromhomelife #momssupportingmoms #momsonamission #workfromanywhere
Are you afraid to niche down your services in fear Are you afraid to niche down your services in fear that you will miss out on working with potential clients?

I hear this all the time from my Prep students who are a few months into their freelancing journey. 

They have plateaued in their earning potential and as I advise them to niche down their services, I get responses like “But Aubree, I’m afraid I won’t get clients.”

They feel like they have to offer all the things and be available to do any and all services in order to grow their business but quite the opposite is true. 

By niching down, you are opening the doors for so much more. You are opening the doors to be seen as an expert in your field, as the go-to person for X, as the must-hire for _______ service. 

And with that comes the ability to bump up your prices. If you are an in-demand service provider offering just one service, people are going to want to pay a premium price. They want the specialist, not the Jack (Jill) of all trades that can do it all. 

So if you have been considering niching down to offer just one service, take this as a sign that NOW is the time! 

What do you/or what do you want to specialize in?

#womenentrepreneurs #ceomindset #onlinemarketingstrategies #scaleyourbusiness #virtualassistantforhire
When you are just starting out as a freelancer, th When you are just starting out as a freelancer, there are 4 must-do’s I always recommend. 

First, you want to make sure the legal side of things are set up whether you decide to file for an LLC or sole proprietor. 

Next, you will want to decide what services you will offer. Do you want to offer more general VA type services or do you want to specialize in one specific area such as website design?

After that, it is time to create your packages. Think about what you will charge for the services you provide. How many packages will you offer. Are you willing to make custom packages? Think through it all.

Last, you will want to create a portfolio that you can share with potential clients. Be sure to share who you are, how you can serve them, the services you offer, and what you charge for those services. 

If all of this feels overwhelming head to the link in bio to watch my free training when I go more in depth with each of the above steps. 

#ceolife #workfromhoejobs #workfromhomemomlife #workfromhomemomjobs #earnmoneyfromhome
Did you know you might be missing out on working w Did you know you might be missing out on working with potential clients simply because you are not following up?

I learned the importance of following up very early on in my freelancing journey. 

If you connect with someone in a FB group, follow up with them via email and provide further details regarding how you can support them with the services you offer. 

If you are having a genuine conversation with a potential client in the DM’s and they say they might be interested in the future, follow up with them a month or two later to see if now is a better time. 

If you had an awesome discovery call, sent over a proposal and contract but have yet to hear back, send a follow up email. 

People get BUSY! It is very likely that the person on the other side does want to work with you but because they are so overwhelmed and in the weeds of their business, they forget. You need to do the work for them and follow up. 

I recommend creating some sort of follow up system whether that be in your project management tool like Trello or Clickup or in a simple spreadsheet in Google Sheets. 

Stop missing out on working with dream clients and always, always follow up! 

Double tap if you have a system in place for this? 

#virtualassistantcommunity #workfromhome #virtualassistantmentor #businesssupport #freelancelife #virtualassistance
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